Crestron Electronics Inc

  • Senior Director Digital Marketing

    Job Locations US-NJ-Rockleigh
    Job ID
    2018-5572
    Category
    Marketing
  • Why Crestron?

    At Crestron Electronics, Inc we build the technology that integrates technology.

    We are proud to be the largest and most recognized brand in automation and control solutions, and the premier technology partner for fortune 500 businesses globally.

    Our products’ are integrated into new high-tech commercial buildings’ to include some of the most exciting real estate throughout the world. Our clients include Google, Microsoft, Amazon, LinkedIn and many others. We are the leaders in one of the most exciting and fastest growing industries in the world!
    Our automation and control solutions for homes and buildings allow our clients to control entire environments with the push of a button, integrating systems such as Audio Visual, Lighting, Shading, Security, Building Management Systems and HVAC to provide greater comfort, convenience and security.

    Overview

    Are you a proven digital marketing leader? Crestron has a unique opportunity for you to apply your artistry to develop and lead a world-class digital marketing organization reflective of an exceptional brand, team, and culture.

     

    We seek a seasoned, visionary leader to bring creative flair, inspiration, and digital marketing know-how to our fast-growing, fast-paced, and nimble technology company. In this high-profile role you’ll lead and work collaboratively with our incredible and multi-talented creative, web, and social media teams, as well as external agencies, to reimagine, and in some cases reboot, our social and web strategies.

     

    The successful candidate will provide a holistic vision for Crestron’s digital marketing efforts. You’ll deliver detailed plans that break through the online noise, design and implement repeatable processes, assign resources, report on key performance indicators, and quickly adapt to a rapidly evolving digital world. You’ll report directly to the Vice President of Marketing and work with a superb team of peers and support staff.

    Responsibilities

    As Sr. Director of Digital Marketing you’ll be responsible for our web presence, social media outreach, digital campaigns, lead generation, and opportunity funneling into Salesforce. You’ll lead digital strategic planning, oversee web development and optimization, tactically activate digital tools, guide social media efforts, and report on overall effectiveness, deploying course correction as needed.

     

    • Manage the digital marketing process from concept to completion
    • Transform marketing objectives and strategies into effective digital campaigns
    • Provide analytical insights on campaign effectiveness
    • Work closely with multidisciplinary project teams, particularly marketing business owners
    • Collaborate with creative team in the production of digital marketing assets
    • Ensure all digital communications align with global brand standards
    • Oversee deliverables, timelines, and budgets
    • Meet with internal business owners and executive management to pitch campaign strategies and plans
    • Keep personal and team knowledge and skills up to date by participating in educational opportunities
    • Manage and cultivate the career development of staff members including digital marketing directors, social media professionals, communication specialists, project managers and web developers

    Qualifications

    • 10+ years marketing experience
    • A successful track record in digital marketing
    • Deep expertise in SEM, SEO, Retargeting and Social Media
    • A personal interest in innovative technology
    • Strong leadership abilities in hiring, managing, developing, and inspiring people
    • Strong communication, problem-solving, and project management skills
    • National and International travel 15% of the time is expected

    *LI-RD1

     

    EOE/M/F/D/V

     

    Benefits
    At Crestron Electronics, we offer a competitive total compensation package including medical, Dental, Vision, Life Insurance and Short Term Disability. 401K with company contribution, Paid Vacation, Holidays and more! 

    We have new onsite state of the art fitness and wellness centers at our Headquarters in Rockleigh, NJ. 

     

    Must be able to work in the US without sponsorship

     

    *No Solicitation*

    Any agency submittal to any and all employees of Crestron Electronics, Inc by any method of communication will be deemed, the sole property of Crestron Electronics Inc.

     

     

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